Laveena Pessumal-Clavecilla is a seasoned advertising and marketing professional with decades of experience in award-winning international creative networks such as TBWA and BBDO. Her comprehensive understanding of market dynamics, consumer behavior, brand positioning, and multi-channel marketing campaigns comes from her rich experience, including a leadership role at San Miguel Brewery where she managed its flagship brand, San Miguel Pale Pilsen. Beyond corporate roles, Laveena’s entrepreneurial spirit shines through in her management of two food businesses, Traydor Foods, Inc. and Comer y Comic, Inc., showcasing her versatility and business acumen.

Laveena graduated with a Bachelor’s Degree in Commerce, Major in Business Management from De La Salle University. Her deep understanding of business management principles has not only supported her corporate and entrepreneurial ventures but also enriched her role as a professor at Enderun Colleges. Here, she shares her extensive knowledge and real-world experiences with the next generation of business leaders, demonstrating her commitment to education and mentorship.