Bachelor of Science in Business Administration
The Enderun Bachelor of Science in Business Administration (BSBA) program provides its students with rigorous training in fundamental professional and business skills, while giving students practical and real-life knowledge through experience-based teaching methods and challenging internships. The Enderun business program’s strong international orientation, cemented by a faculty of foreign academics and industry experts from leading business organizations, prepares students for a career in the global business environment, be it as entrepreneurs or corporate executives. Students also select one among the four majors on which to focus their studies: Finance and Wealth Management, Business Process Management and Consulting, Entrepreneurship and Family Enterprise, or Marketing Management.

Finance and Wealth Management
The Finance and Wealth Management track develops skills in financial management in a global context, uniquely preparing graduates for careers in wealth management, an emphasis not available elsewhere. Its students not only learn capital and financial markets, venture capital, asset valuation, but also wealth planning, and more.

Business Process Management and Consulting
Business Process Management and Consulting trains students in professional consulting, especially in process improvement and management for multinational business enterprises.

Marketing Management
Marketing Management readies its graduates to engage their target audiences with thorough practical preparation in buyer behavior, advertising, professional selling and contemporary CRM–Customer Relationship Management.


Entrepreneurship with focus on Family Enterprise
Entrepreneurship prepares and requires all students to actually venture into a new business and to manage ongoing family enterprise, an emphasis not found elsewhere.